Comprehensive content marketing plan for IT products and services
A global ICT firm, offering various emerging and state-of-the-art IT verticals, wanted unique and niche content that cou
Technology assessment of smart connectivity solutions
Technology assessment study helps an electronic components manufacturer capitalize on futuristic technologies.
Technology tracking for a global energy and petrochemicals group
A global energy and petrochemicals major, involved in innovative and advanced technologies for sustainable growth. They
Consumer intelligence: Understanding the impact of price change on product sales
Price and promotions influence consumers’ perceptions of products, which can directly impact sales. In order to price
Concept testing to understand the market viability of new healthcare devices
Concept testing is an important step in the new-product planning process. It is one of the most reliable methods to asse
Patent analysis for a global energy and petrochemicals group
A global energy and petrochemicals group, focused on utilizing innovative and advanced technologies to deliver sustainab
Competitor mapping to inform better channel development
The client, a multinational automaker, wanted to conduct a competitor mapping exercise so that they could gauge the chan
Patent landscaping to assess growth opportunities
In the ever-changing healthcare industry, being up-to-date with current and future technological trends is crucial to st
Marketing collaterals for a global ICT giant
A global ICT giant was looking for research-driven content solutions for their marketing communication unit. They requir
How Company Profiling enhanced a company’s Business Intelligence and Competitive Edge
Company profiling serves as the cornerstone of informed business strategies, providing a comprehensive understanding of
Global Mobility Trend Analysis to Develop Expatriate Healthcare Insurance Plans
An American worldwide healthcare solutions provider was looking to carry out a global mobility trend analysis for devel
How Brand Perception and Performance Benchmarking Analysis helped a company strengthen its brand positioning
How customers perceive your brand can indicate the growth of a business. Understanding brand perception requires listeni