Five major healthcare innovation trends to watch out for in 2022
“In the midst of every crisis, lies a great opportunity.” While many may have read this Albert Einstein quote in pas
NLP in EHR: A game-changer for unstructured data
“Data data everywhere, but not an insight to be found.” This is how clinicians feel when it comes to dealing with th
Digital twins in healthcare: Taking personalized medicine from evolution to revolution
Can you guess the percentage of patients who do not get effective treatment? According to the US Food and Drug Administr
Expert speak: What’s next for the nutraceuticals industry after COVID-19?
The COVID-19 pandemic has increased the demand for preventative health strategies, leading to increased adoption of nutr
How to identify the right KOLs for pharma marketing
Pharma companies know their drugs best. But getting your drugs to market and gaining credibility can be a difficult proc
Digital therapeutics: Driving the future of care delivery
You are in a doctor’s waiting room. A few people who appear to be in distress are sitting on the chairs that line the
DTx in mental health: Building a happier and healthier tomorrow
The COVID-19 pandemic, as well as the ensuing economic recession, have had a significant impact on many people’s menta
Why healthcare marketers should leverage precision marketing in the new normal
Healthcare marketing has been recently experiencing an increasing rise in consumerism. These days, patients have access
Using smart technology to revolutionize eldercare
COVID-19 has upended almost every segment of the global healthcare industry, but nowhere are the tectonic shifts more vi
Leveraging healthcare market assessment to navigate the new normal
In the dynamic healthcare industry, navigating rapidly changing market situations necessitates an ongoing comprehensive
Robotic Surgery: A hi-tech path to the future of healthcare
The future of robotic surgery in healthcare has finally begun to take shape. Despite having existed for over 20 years, t
AI in life sciences R&D: The startup landscape
The rising costs of drug discovery and development and shorter product lifecycles, coupled with greater risks, are affec