Unlocking the power of influencer analytics: A guide for brands
Have you ever wondered what happened to traditional advertisements and celebrity endorsements while casually scrolling o
Data and analytics services unveiled: A strategic approach to business intelligence
Businesses are increasingly recognizing the strategic value of harnessing data for informed decision-making. That’s wh
Balancing act: Finding the optimal mix with assortment intelligence
Assortment intelligence is the ability to understand and optimize the mix of products and services offered to customers.
Unleashing the power of elasticity tracking in digital retail: Significance for price optimization systems
In the realm of digital retail, tracking elasticity has emerged as a powerful tool for price optimization. Understanding
The future of e-commerce: personalization, automation, and beyond
The future of personalization lies in the advancement of technology and data science, enabling market players to create
Using e-commerce analytics to improve your customer experience
The e-commerce industry has been growing rapidly in recent years, and as a result, customer expectations are constantly
The power of data: how pricing and assortment intelligence drives business success
In a space where competition is only growing fiercer by the day, e-commerce players of all sizes are constantly seeking
Applications of big data and predictive analytics in the global healthcare industry
Big data has been driving monumental advancements across industries optimizing business operations and expediting supply
5 reasons to employ pricing intelligence for your e-commerce website
When in doubt, check it online. This has undoubtedly been the mantra as 65% of shoppers browse online when at physical
Digital shelf analytics powered by public online data: how it works
In 2020, 62% of global online sales took place on marketplaces. With the holiday season around the corner, the surge i
Understanding digital shelf insights and how to leverage them
The pandemic has propelled e-commerce growth well into the future. In the US alone, online retail sales are up from 32.
How analytics can help optimize your discounting strategy
Employing a discounting plan, as most marketers would agree, is like walking on thin ice. Often emerging from the pressu
