The growth of green consumerism: Shaping sustainable futures
Growing consumer consciousness has boosted green consumerism. Consumers today are increasingly adopting sustainable cons
How can technology firms embrace experiential marketing beyond COVID-19?
Until last year, experiential marketing – a live, on-ground consumer engagement technique that brings brands to life a
Online consumer electronics buying behavior: Pre & post-pandemic
Digital shoppers are growing extremely interconnected with access to vast amounts of information, unprecedented choice,
Retail technologies advancing the store of the future
The pandemic has emerged as a defining factor in rewriting the rules of retail. Instead of waiting and watching for a ne
Five emerging technologies in telemedicine
COVID-19, combined with the widespread availability of high-speed telecommunications, has catapulted telemedicine and te
Five ways e-commerce automation can help retailers increase profitability
E-commerce thrives on instant gratification. Customers expect products to be available when they want them and have them
Impact of COVID-19 on the Indian festive season
There’s an air of positivity around. With Dussehra behind, most retailers have a ballpark of where this quarter is hea
Connecting more meaningfully with consumers in the next normal
COVID-19 has significantly disrupted economies and health systems around the world. Meanwhile, stay-at-home activities h
Five consumer habits expected to stick post COVID-19
COVID-19 created significant shifts in consumer behavior across most industries. New trends emerged and businesses had t
How to serve, delight, and entertain online shoppers this holiday season and beyond
Pandemic or no pandemic – understanding how your customers think and their evolving shopping intent is key in designin
Four ways AI is revolutionizing EHR
The importance of efficiency, speed and productivity in healthcare delivery is indisputable. While the use of electronic
2020: Top 5 holiday shopping predictions every retailer should know
Again, it’s that time of the year when we are surrounded by an air of excitement and cheer. Only this time, it’s qui
